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The first contest offers a two-night stay at the Royal Palm Resort and Spa and a candlelit dinne for two atthe resort’s restaurant, T. In subsequent weeks, similar packages are expectes to be given away fromthe Ritz-Carltonn Phoenix, Arizona Biltmore Resort Spa, InterContinental Montelucia Resort and Spa, Fairmont Scottsdale, Sheratoj Wild Horse Pass Resort & Spa, Westimn Kierland, Phoenician and Arizona Grand. The contest is part of a sociaol media marketing campaign by the Greater Phoenix CVB that also includez anew blog, Twitter and Flickr accounts, and YouTube videos. The blog, called the Hot is a frequently updated compendiumof restaurants, shopw and activities.
The videok project, called “Phoenix Dream features Phoenicians of local and national renowb offering tours of their favoritelocal hangouts. The inaugural video is hostee by celebrity chefMark Tarbell. Blog: Facebook: Twitter: YouTube: Flickr:
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